This new iPad with Pencil brings the utility and creativity of the Pencil and its educational merit to a more affordable iPad - and the price is even more attractive for school systems. Schools, which receive discounts on pricing, can buy the device for $299.
Apple's vice president of product marketing, Greg Joswiak, added that the iPad is a "magical sheet of glass that can be anything we want it to be".
Instead, Apple is clinging to a thesis that has helped turn it into the world's most valuable company: Our products are more expensive, but they're worth it.
Apple hit hard on the education theme on Tuesday, with school bells and announcements over a public address system directing press and teachers into an auditorium at Lane Tech College Prep High School. Those include new versions of Pages, Numbers, and Keynote - all of which now support Apple Pencil in new and interesting ways. An update to the Pages iWork app will also let users create their own digital books via the iPad. Apple also touts the new iPad has excellent battery life. It also has a gyroscope, and is built for AR, according to Apple. For IT Apple has an Apple School Manager program, allowing the creation of Apple IDs in bulk. This new iPad supports the same tilt and pressure sense abilities given to the iPad Pro with the Apple Pencil.
All of this is created to make Apple more competitive in the educational space, where Google has enjoyed a comfortable lead thanks to its cheap and easy-to-manage Chromebooks. While offering only scant details, Kuo suggests that the new watch will feature a "more trendy form factor design", enabling Apple to increase sales by around 30 percent over the past year.
Starting today, teachers and students will also get 200GB of free iCloud storage, compared to the regular 5GB, Apple said. The $329 price is pretty impressive with this knowledge, given the fact that the hardware is so similar to a model that previously cost almost $600.
Despite this, Apple is still the leader in the tablet segment; International Data Corp figures show that while the overall tablet market declined seven per cent in 2017, Apple inched up three per cent and leads the industry with a share of about 25 per cent. "We believe that technology could help deliver a truly unique and personalized experience to students and teachers".