The social media company was criticised after Jason Kessler, who organised the Unite the Right rally which sparked violence in the U.S. town of Charlottesville in August, tweeted on Wednesday to confirm he had been verified by the platform.
'Verification was meant to authenticate identity voice but it is interpreted as an endorsement or an indicator of importance, ' the company said in a tweet.
For many users of Twitter, the elusive blue tick that comes with verification symbolizes a sort of social media holy grail.
In the aftermath of Ms Heyer's death, he used the platform to call her a "fat, disgusting Communist" and described her murder as "payback time". "And we failed by not doing anything about it".
"I must be the only working class white advocate with that distinction", said Kessler. When verified Twitter users engage with other users on the platform, their engagement is more likely to send a notification, and verified users have the option to only get notifications from other verified users. White-nationalist figure Milo Yiannopoulos was "un-verified" previous year amid a free-speech controversy without much explanation, and has since been banned from the platform. Twitter has also verified prominent white supremacist Richard Spencer. "Working now to fix faster", tweeted CEO Jack Dorsey.
Twitter have announced that they will be pausing general verification while they evaluate the verification system. They also appear more likely to show up in Google search's Twitter bar, which populates at the top of search results for important news events.
Twitter verifies handles of influential celebrities, politicians, journalists, institutions and people known to have a huge following.
After facing swift backlash for temporarily locking the account of Harvey Weinstein accuser Rose McGowan last month, Twitter C.E.O.
Verification is denoted by a blue checkmark on the user's profile.