My family and I are honored and extremely excited to have worked with Google on this Doodle and exhibit launch, not only as a way to celebrate Selena's life and the dreams she achieved, but as a tribute to Selena's fans around the globe. Selena went through many hardships before rising to worldwide fame, with many considering her winning the Tejano Music Award for Female Vocalist of the Year in 1987 as a milestone in her career.
And Quintanilla, whose family offered insights to the artists for this Doodle, sees Google's animation as a force for good. Quintanilla, who is still very much alive through her music and her legacy, was shot and killed by the former president of her fan club in 1995 at the age of 23.
The doodle documents the singer's journey from childhood to when she finally gained stardom and is animated to the tune of 'Bidi Bidi Bom Bom', her 1994 song from her Amor Prohibido album. MAC's collaboration with her was their best-selling collection of all time. According to Univision Entertainment, Selena along with her brother A.B. Quintanilla and her husband Chris Perez used to sing "itty bitty bubbles". Her story of embracing and celebrating all parts of her cultural heritage and persevering in the face of adversity forged an emotional connection with millions.
The idea to salute Selena with a Doodle was the brainchild of Perla Campos, the Google Doodles global marketing lead who idolized Selena while herself growing up in small-town Texas.
As the daughter of a Mexican immigrant single mom living in a small (primarily white) town in rural Texas, I was one of the people Selena and her legacy profoundly influenced. Two years later, Jennifer Lopez starred as the singer in the eponymous film, reflecting Selena's superstar status. "Selena has been a part of my life for as long as I can remember".
Accompanying the doodle is a special Selena exhibit from Google Arts & Culture, featuring works of art from the Selena museum. Watching her made me proud of being Mexicana. While her time was cut short, her impact on the Latina community and industry as a whole started a wave of inclusion and empowerment for years to come.
Selena's sister Suzette Quinanilla spoke with Billboard about the doodle, and expressed appreciation for the detail Google put into the piece.